Frame development offers prime Vancouver location and mix of suite sizes

The project consists of 217 dwellings in two 10-storey concrete buildings connected by a podium

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In real estate parlance, there’s the old adage about location, location, location. But there’s another big tip: find a key location that the market hasn’t discovered yet.

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That’s how Peter Edmonds, VP of Marketing for Peterson Group, likes to think of Frame, a new concrete tower project planned for the middle of downtown Norquay Village on Vancouver’s Kingsway.

While other town centers such as Metrotown and Brentwood have “accelerated” in terms of prices, Norquay Village and Frame, which Peterson Group and Coromandel are co-developing, have remained under the market’s nose as buyers are just starting to realize its potential. .

“We have a ton of end-user input, and the indications our realtors are giving us are that you can’t buy a Vancouver address for that amount of money anymore,” Edmonds said. These prices start in the low $600,000s for one-bedroom homes (515 square feet to 619 square feet); two-bedroom junior homes (636 to 691 square feet) start in the low $800s, two-bedroom units (744 to 856 square feet) start at $900, and three-bedroom homes (963 to 1,127 square feet ) start at $1.1 million.

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Frame is a new concrete tower project planned for downtown Norquay Village on Vancouver's Kingsway, featuring one-, two-, and three-bedroom homes.
Frame is a new concrete tower project planned for downtown Norquay Village on Vancouver’s Kingsway, featuring one-, two-, and three-bedroom homes. Photo by Fourni /PNG

In a 2013 planning study, the city identified Norquay Village – bounded by East 41st to the south, Gladstone to the west, East 29th to the north and Killarney to the east – as a neighborhood ripe for development and improvements. Historically an enclave of single-family homes, planners recommend building a community facility with both indoor space and an associated outdoor plaza, a linear park connecting Norquay Park to Slocan Park and the 29th Avenue SkyTrain station, improvements to two other local parks, additional child care spaces and the construction of new affordable housing.

Edmonds says Frame, a 217-home complex in two 10-story concrete buildings connected by a podium, is also perfectly located for other reasons. “It’s equidistant from downtown Vancouver and Metrotown, giving people the choice of shopping at either.” Plus, the incredible variety of great restaurants in Kingsway provides homeowners with choices not available in other neighborhoods.

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At the same time, said Edmonds, Peterson and Coromandel, veterans of the development industry, know the best is yet to come for Norquay. “(Prices) are accelerating in other centers but there are certainly opportunities in these emerging centers such as Norquay Village that have yet to materialize,” he said.

Bathrooms have stone countertops and high-gloss tubs.  medicine cabinets with halo-lit mirrors and polished chrome tub and shower fixtures.
Bathrooms have stone countertops and high-gloss tubs. medicine cabinets with halo-lit mirrors and polished chrome tub and shower fixtures. Photo by Fourni /PNG

“This project is a good example of a project based on a collaborative approach, based on two experienced teams. We all come from top notch developers, so we are careful with floor plan design, location selection and material execution. We all have the same instincts and a common vision.

Edmonds also points out that demographics favor Frame. “More and more families are deciding that they are satisfied with condo living, as long as the spaces are designed with functional living in mind. We thought about it from the start. »

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The project, designed by GBL Architects, takes its name from a definitive black frame that encompasses the L-shaped structure, which will overlook the square planned during its construction. One aspect that is not obvious is that the views of the North Shore mountains will be protected by the structures provided for in the community plan. As the developers’ drone footage shows, these views are panoramic: the view stretches from Cypress Mountain to Coquitlam Mountain and east to Metrotown.

Frame condos offer mountain views, as well as amenities such as a private park for lounging, dining, and entertaining.
Frame condos offer mountain views, as well as amenities such as a private park for lounging, dining, and entertaining. Photo by Fourni /PNG

Mark Kopinya, Coromandel’s senior vice president of development, says Frame offers a good mix of suite sizes: 91 one-bedroom and one-bedroom homes and den, 104 two-bedroom and two-bedroom suites and den and 22 three-bedroom homes. This, he said, should appeal to a wide range of buyers.

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The buildings feature modern brick materials in a carefully selected color palette that complements the contrast on the bridges and street-level materials. Private balconies and patios, which vary from home to home, extend indoor living to larger outdoor spaces. Buyers have a choice of light or dark color combinations. All homes are fitted with wide plank laminate flooring, modern recessed LED lights and ceiling mounted lights. All homes are also equipped with energy efficient Variable Refrigerant Flow (VRF) heating and cooling systems with filtered air and include a Blomberg washer and dryer.

Kitchens feature matte black hardware, low-maintenance engineered stone countertops, and full-height backsplashes.

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The ensuite bathrooms have the same matte black faucet and cabinet hardware, stone countertops, high gloss tubs, built-in medicine cabinet with halo-lit mirror, marble shower and tub fixtures. polished chrome.

Cozy and stylish bedroom design at Frame.
Cozy and stylish bedroom design at Frame. Photo by Fourni /PNG

Facilities include an elevated private green space with the first of two rooftop patios located six stories high, spanning much of the width of the podium connecting the two towers. It offers residents of both buildings a private park with relaxation, dining and recreation areas, with a view of the Côte-Nord mountains. A four-season entertainment lounge with a kitchenette and indoor and outdoor areas for entertaining is also included. On the fifth level, a second rooftop patio includes multiple dining and lounging areas with trellis and string lights and access to two barbecue areas. The houses are spread over two towers, each with two elevators.

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A well-equipped fitness room with weight, cardio, and stretching areas is also available.

Frame

Project address: 2751 Kingsway, Vancouver

Project scope: A total of 217 one-, two- and three-bedroom units housed in two 10-story concrete buildings connected by a five-level podium. Panoramic views of downtown Vancouver at Metrotown Burnaby. Walking distance to 29th Avenue SkyTrain. Two roof terraces with landscaped green spaces, entertainment lounge, terrace for dining and relaxation areas, fitness room, parking with electric vehicle charging. Nine boutique commercial units are at street level.

Developers: Coromandel Properties and Peterson Group

Architects: GBL Architects

Prices: From the top $600

Central sales: 2751 Kingsway, Vancouver

Sales center hours: Opening end of April

Sales phone: 604-260-5266

Website: liveatframe.com

Occupancy date: Fall 2025

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